Digital Marketing Company in Gurgaon

Have you ever thought that why some of the commercial ads live rent-free in your mind? Well, these are created for this purpose only. These are not just compelling but also incredibly influential. Persuasive Advertisement is the best way to evoke an emotional response and leverages the interest of consumers. These are designed to elicit the desired action and aim to convince potential customers to buy the featured product. This emerging digital marketing strategy mainly focuses on the benefits of the products or services to the end-users. However, not all ads are created equal and you need a strong strategy and excellent technique to actually persuade the customer. Here’s the comprehensive guide to the refined persuasive advertisement techniques that can derive the best possible outcome. Let’s get into it!!   A Guide To Persuasive Advertising Techniques Two advertisements selling the same product on a similar budget could have two drastically different results. Marketers need to m...

The social media platform is fueled by competition and those who fail to accommodate the latest developments often fade into the background. Catching the pace with impending trends will give brands the power to reach unprecedented heights.  Here’s the rundown of the 6 expert social media marketing predictions that will transform marketing practices in 2022. Social Media Marketers will again turn their heads towards YouTube According to experts, social media marketers will surely embrace YouTube as social media marketing too in the coming year. Since they are struggling with the fact that the average reach of an organic Facebook post is 5.2% and the average engagement rate is 0.25%, they will definitely look forward to alternatives.  YouTube has more than 2 billion active monthly users, making it one of the best options to reach a wider audience. It is estimated that YouTube has 113.1 million US viewers in 2020 and it will increase to 130.8 million in 2022. Hence, experts ar...

Whether you have recently dipped your toes into digital marketing or are a seasoned pro, you must have been aware of Google Ads . It gives businesses more access to the data on the insights page that helps them in maximizing sales.  The insights page renders the information that brands need to keep up with the customers’ trends and to optimize campaigns to bring your ads in front of more customers.  To make this tool more effective, Google Ads is all set to roll out the four new features to help brands drive more audience and conversions.  Consumer Interest Insights The very first brand new feature going to incorporate on Google Ads Insight Page is the consumer interest insights. It helps collect the top-performing search query themes that drive performance in your campaigns.  Additionally, these insights include the total number of people who searched each theme, its growth, and how it performed in your account.  Demand Forecasts What if you know about the f...