Digital Marketing Company in Gurgaon

Whether yo u are new to Search Engine Optimization or a casual pro, you must have stumbled upon the notion that says “Content is the King”. But with the changing marketing landscape, how’s it doing in 2021? Where might it be headed this year and next? And the most important - is it still the king?  Most of the organizations made sound and consistent investments in content marketing. But to maintain the growth, marketers need to stay tuned with the latest trends as what worked the previous year may not be sufficient to creep ahead in this year and beyond.  To put it simply, we have compiled a list of 5 content marketing trends to keep an eye on this year.  Optimizing content for Niche Earlier, marketers used to focus on the long-form and detailed articles but recently, content marketing has stepped back from lengthy content and is making use of niche and long-tail keywords.  Look, the long-tail keywords are more specific and have less competition. Therefore, using th...

  When it comes to social media for business, the benefits can’t be overlooked. In today’s digital age, social media has become a way of living. Over 53% of the world’s population is using it. this has emerged as a powerful way to connect with the audience and to express whatever you feel like. Social media marketing  has been around us for many years but this wave of transformation gets accelerated by the events of 2020. A majority of new businesses have joined this platform to broaden their reach to the intended audience and grow their brand exponentially. Bu t  before deciding which social media platform your business should put paid advertising behind or before investing in the same, it is vital to use data that supports your efforts. To put it simply, we have listed 4 statistics that prove the importance of SMM for the business of every shape and size. 1- Around 55% of the customers learn about new brands on social media Long gone are those days when your brand used ...